Food and drink producers, manufacturers, retailers and suppliers in Great Britain (GB) must change labels if dealing with the EU from 1 January 2021.
The DEFRA instruction – here – is to contact the EU importer to find out how the EU’s labelling requirements will affect a particular GB export product from 1 Jan 2021.
In the Withdrawal Agreement, a good is ‘placed on the market’ in the EU, when it is first supplied for distribution, consumption, or commercial use, whether free of charge or not.
All food placed on the EU market from 1 January 2021 will need to meet EU rules.
Food business operator (FBO) address
Pre-packaged food and caseins must have an EU or Northern Ireland (NI) address for the FBO, or an address of the EU or NI importer on the packaging or food label.
EU organic logo
The EU organics logo must not be used from 1 January 2021 unless:
• the UK control body is authorised by the EU to certify UK goods for export to the EU
• the UK and the EU agree to recognise each other’s standards (called ‘equivalency’)
Contact the control body to stay up to date.
If the UK and the EU do not reach an equivalency deal, organic food cannot be exported (from GB) to the EU and be labelled organic. Food can still be exported using non-organic labelling if it meets all other marketing standards and any organic labelling is removed or covered.
The EU emblem must not be used on goods produced in Great Britain (England, Scotland and Wales) from 1 January 2021 unless authorised by the EU to do so.
Health and Identifcation Marks (food products of animal origin – POAO)
Information on POAO health and identification marks that apply from 1st Jan 2021 is here.
Country of origin labels
Food from and sold in NI can continue to use ‘origin EU’ from 1 January 2021.
Food from and sold in GB can be labelled as ‘origin EU’ until 30 September 2022.
From 1 October 2022, food from GB must not be labelled as ‘origin EU’.
Please read further in the DEFRA instruction for specifics of particular animal products, and the use of geographical indicators.